Digital Marketing for Small Businesses in India: Platforms, Tools and Strategy

Google keeps updating its search experience to improve how users find information online. Over the last few years, we have seen major changes in structured data, AI-driven search results, and search visibility. Now, another important update has started getting attention in the SEO industry. Google has officially removed FAQ rich result support from several areas, including reporting changes connected to the rich results test - google search console system.
For many SEO professionals, publishers, businesses, and website owners, this update has raised several questions. Will FAQ schema still matter? Does structured data still help SEO? Should businesses remove FAQ markup from their websites? And most importantly, how will this affect rankings and visibility in search results?
The removal of FAQ rich results does not mean structured data is dead. Instead, it signals a bigger shift in how Google wants websites to focus more on useful content and less on excessive SERP enhancements. Earlier, many websites relied heavily on FAQ snippets to occupy more space in search results and improve click-through rates. But now, Google appears to be reducing visual clutter and prioritizing cleaner search experiences.
This latest google search console update also reflects how search is evolving toward AI-powered understanding rather than relying only on traditional schema markup. Businesses and marketers now need to rethink how they use structured data and what actually contributes to long-term SEO success.
In this blog, we will explain what changed, why Google removed FAQ rich results, whether structured data still helps SEO, and what businesses should focus on moving forward.
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